In preparation for the Sony Ericsson Xperia Play, the Xperia Launch Party was held on 31 March 2011. After a false start, with booing and calls for ‘down with the dj’ after he inadvertently welcomed everyone to the ‘Nokia’ event, invited guests, press and competition winners made the night truly special.
The featured entertainer of the night was the rapper Tinchy Stryder. The Xperia Play launches with 60 games in the first week, 6 of these are PlayStation 1 games.
Follow the above link on youtube for the full programme of videos from the event.
Check here for many more images taken at the event. And yes, you are correct that a car and helicopter were at the event.